• No Matches or Low Matches

    • Check targeting settings for conflicts

    • Check Pixel Loads for sufficient audience size

    • Increase audience size

    • Check Campaign Approval Status

    • Check Creative Approval Status

    • Check Campaign Start/End Dates

    No Bids

    • Check creative approval status

    • Check creative dimensions

    • Check that creative formats are supported by audience targeting

    • Add additional creative sizes

    • Increase Max CPM Bid

    • Loosen optimization targets

  • Low Bids or Low Bid Rate

    • Increase Max CPM Bid

    • Loosen optimization targets

    • Add additional creative sizes

    • Change Pacing to ASAP

  • No Wins or Low Win Rate

    • Increase Max CPM Bid

    • Loosen optimization targets

    • Add additional creative sizes

    • Change Pacing to ASAP

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