Alert! Before proceeding, please ensure your audience has been created and your creative assets have been uploaded, as these are required to set up your programmatic campaign.
1. Navigate to the Management tab and click on Campaigns
2. Select the Advertiser
3. Click "CREATE NEW"
4. Select the Campaign Objective
5. Campaign Info: Give the Campaign a unique name
6. Click "NEXT"
7. Select your Audience
Alert! If you have not created an Audience, you will not be able to save your campaign.
8. Schedule (Required): Select campaign start & end date
Timezone (Optional): Select your desired timezone
9. Enter the campaign details:
Budget (Required): Enter total budget
Daily Budget (Optional): Allows you to input a daily media spend cap
Agency Margin (Optional): Allows you to include any agency fees
Pacing (Required): Set campaign to Spend Evenly Over the Duration of Campaign (Default) or ASAP
Max Bid (Optional): Allows you to input CPM cap
Impression Budget (Optional): Allows you to input an overall impression goal
AdLib charges based on the dynamic CPM (dCPM) ad spend. Regardless of your objective, billing will be based on impressions
10. Target (Optional): Allows you to input a KPI goal
11. Frequency Cap (Optional): Enter the maximum number of impressions to serve per user by hour/day/week/month
12. Creatives: Select the creatives you want to be assigned to the campaign
Alert! If you did not upload creative, you will not be able to save your campaign
13. Click "SAVE" to Finish!
Related Articles: Campaign Approval & Policy| Create Your Audience | Add Creative | Connect Billing Information
Have more questions? Message us directly in the App!